1062: How to Track and Use Real Estate Data – Shawn Anderson and Jon Parker

Do you know how to track real estate data and how to use it to make better business decisions? If not, you won’t want to miss today’s podcast with Shawn Anderson and Jon Parker of Anderson Hicks Group. These guys are masters of data collection and data analysis, two skills that every agent needs in a shifting market. Listen and learn where to start with data collection and how to effectively utilize the data you collect to drive stronger sales.

• About Shawn Anderson and Jon Parker [4:09]
• About Anderson Hicks Group [5:00]
• Shawn’s favorite systems and software [6:03]
• Tracking transactions and the actions required to close deals [9:10]
• Where to start when tracking real estate data [12:30]
• Tips on creating an Excel sheet for data tracking [15:06]
• An example of real-world data and how it drives decisions [28:30]
• Lead and lag measures [36:09]
• The best time to get rich in real estate [50:16]
• The perfect product for educating clients on market conditions [52:16]
• The first secret to surviving a market shift [58:39]
• How data points can help you win listings [59:49]
• A tool for tracking showing data [1:01:22]
• Shawn’s advice for real estate agents [1:04:22]
• Jon’s advice on real estate data [1:05:20]